Branding & Art Direction

Branding & Art Direction

Branding & Art Direction

Client

Marloes Editions

Creative direction

Client

Marloes Editions

Creative direction

Client

Marloes Editions

Creative direction

Marloes Editions is an independent fashion label founded and run by Marloes Hoogeveen. The project encompasses brand direction, visual identity, collection development, and hands-on production, serving as a long-term design practice rooted in real-world constraints.

Marloes Editions is an independent fashion label founded and run by Marloes Hoogeveen. The project encompasses brand direction, visual identity, collection development, and hands-on production, serving as a long-term design practice rooted in real-world constraints.

Marloes Editions is an independent fashion label founded and run by Marloes Hoogeveen. The project encompasses brand direction, visual identity, collection development, and hands-on production, serving as a long-term design practice rooted in real-world constraints.

© Marloes Editions

© Marloes Editions

© Marloes Editions

Role & responsibilities

  • Brand direction & visual identity

  • Collection development & planning

  • Production coordination & material sourcing

  • Art direction and production for campaigns and shoots

  • Design, build, and ongoing maintenance of the brand’s webshop (Shopify)

Project

Independent fashion label founded and run by Marloes Hoogeveen. Marloes Editions is a material-led design practice, working with deadstock fabrics and made-to-order production. The project also operates within wholesale contexts, shaping how collections are planned, produced, and delivered.

Role & responsibilities

  • Brand direction & visual identity

  • Collection development & planning

  • Production coordination & material sourcing

  • Art direction and production for campaigns and shoots

  • Design, build, and ongoing maintenance of the brand’s webshop (Shopify)

Project

Independent fashion label founded and run by Marloes Hoogeveen. Marloes Editions is a material-led design practice, working with deadstock fabrics and made-to-order production. The project also operates within wholesale contexts, shaping how collections are planned, produced, and delivered.

Role & responsibilities

  • Brand direction & visual identity

  • Collection development & planning

  • Production coordination & material sourcing

  • Art direction and production for campaigns and shoots

  • Design, build, and ongoing maintenance of the brand’s webshop (Shopify)

Project

Independent fashion label founded and run by Marloes Hoogeveen. Marloes Editions is a material-led design practice, working with deadstock fabrics and made-to-order production. The project also operates within wholesale contexts, shaping how collections are planned, produced, and delivered.